1. Get Good Photos. Lots of 'em! For me, this tip originally came from Denise Duffield-Thomas. And then from watching Leonie Dawson's branding reach magical proportions. Get good photos. You will not regret it. It's made a huge difference to my biz and continues to raise my profile. Truly. Everything started to shift and change …
Why Did My Story Get Rejected?
It's the big question, isn't it? The big, sad, sorry question. Sigh. I have of late been working on the sales page for the Scribbles Academy. If you run an online biz you'll know that writing a decent sales page is a massive job. If you don't run an online biz let me tell you …
Our Latest Website Photoshoot: Behind the Scenes
Greetings, dear reader! Thanks for dropping by! I'll get straight to it, shall I? This is a looong post. I hope you have a teapot handy... 1 Why another photoshoot? Since our tree change in 2018, I've changed a lot. I've become more 'myself' if that makes sense and I wanted girl and duck to …
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How to make your reader feel seen
In the world of girl and duck, I get this often: Jen, I feel like I've known you for years. I always feel like you're talking to me, personally. This doesn't happen by accident. When I decided to take girl and duck online, I knew I had a lot to learn. Especially about marketing. I …