Twenty-one Reasons Not to be Visible

Twenty-one Reasons Not to be Visible (These are only some of the ones I’ve used but, hey, we don’t got all day.) I’m too old I’m too fat I’m not cool, hip or trendy I’m not creative enough I’m not successful enough I’m not wealthy enough I’m not clever enough I’m not articulate, qualified, educated…

Read More

Don’t know who you are? This might help.

Years ago when I was nursing, we used to attach long cardboard labels to the patients’ bedheads. The labels alerted the staff to any ‘peculiarities’; anything the doctors thought the staff should be aware of such as Nil By Mouth, Allergies, Diabetic. I remember one patient well. On admission she tore off her label and…

Read More

How to make your reader feel seen

In the world of girl and duck, I get this often: Jen, I feel like I’ve known you for years. I always feel like you’re talking to me, personally. This doesn’t happen by accident. When I decided to take girl and duck online, I knew I had a lot to learn. Especially about marketing. I…

Read More

End of an Era: Why I’m Closing Q & Q Friday

Since our first video in August 2016, Q and Q Friday has had almost 21,000 views. That’s a lot in a niche industry. A lot in a small country like Australia—with crap SEO. Hear me GOOGLE? Get your bloody SEO sorted! Help the little guys get seen! We’ve produced 107 videos (so far) and covered…

Read More